Do you remember Nokia? Deutsche Bank? Or the famous Japan companies? Where are they now? Due to their size, they have very low possibility to adapt to new conditions in this dynamic time full of changes. The companies which are in nearly every type of business you look at. This may be true for modern, dynamically working companies compounded of many small, separately working units. Whatever happens to them, they will survive. People usually think, that the big players are unstoppable and that there are no risk factors for them. These are the things you did not expect and which can come in the worst possible time (Murphy’s law, you know…). You also need to count with concurrency and ideally be aware of existence of hidden rarely coming black swans. That usually brings another great dependency - effective monetization over 3rd party solution - ad system, payment gateway, merchant of records service. Not only on their functionality, scalability and availability, but also a price. Nearly every internet company today is dependent on a 3rd-party hosting company. Risk factors - if you don’t know them, you have a problem.
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